ingredients
In recent years, there has been a significant shift towards the use of natural ingredients in skincare formulations. This trend is largely driven by consumer demand for products that are not only effective but also safe and environmentally friendly. Natural ingredients, such as 24K colloidal gold and Ayurvedic botanicals, have gained prominence due to their proven benefits and minimal side effects.
24K colloidal gold is a key ingredient that has been utilized in skincare for centuries. Its properties are well-documented; it is known to enhance skin elasticity, reduce the appearance of fine lines, and promote a youthful glow. Studies have shown that colloidal gold can improve blood circulation and stimulate the regeneration of skin cells, leading to a more radiant complexion. Furthermore, it possesses anti-inflammatory properties that can soothe irritated skin, making it suitable for various skin types.
Ayurvedic botanicals, derived from ancient Indian medicine, are another category of natural ingredients that have garnered attention in modern skincare. These botanicals, such as turmeric, neem, and vetiver, are rich in antioxidants and have been shown to provide numerous skin benefits. For instance, turmeric is known for its anti-inflammatory and antimicrobial properties, which can help in treating acne and reducing redness. Neem is recognized for its ability to detoxify the skin and combat signs of aging, while vetiver is celebrated for its cooling and calming effects on the skin.
The formulation of products like Age Defying Night Cream and Tan Removal Vetiver & Orange Peel Scrub exemplifies the effective use of these natural ingredients. The Age Defying Night Cream combines the rejuvenating properties of colloidal gold with other nourishing components to provide intensive overnight hydration and repair. In contrast, the Tan Removal Vetiver & Orange Peel Scrub utilizes the exfoliating properties of orange peel along with the soothing benefits of vetiver to effectively remove dead skin cells and promote a brighter complexion.
It is essential to note that the efficacy of natural ingredients can vary based on their concentration and the overall formulation of the product. Research indicates that products containing a higher percentage of active natural ingredients tend to yield better results. For example, a formulation with at least 5% of a potent botanical extract may significantly enhance skin texture and tone.
In conclusion, the integration of natural ingredients such as 24K colloidal gold and Ayurvedic botanicals into skincare products represents a scientifically-backed approach to achieving healthier skin. As consumers become more informed about the benefits of these ingredients, the demand for high-quality, natural skincare solutions is likely to continue to grow. Understanding the role of these ingredients can empower consumers to make informed choices about their skincare regimens.
Meticulously Crafted Skincare with Potent Ayurvedic Ingredients
Our Potent Ingredients
Discover our Ayurvedic ingredient glossary—where ancient wisdom meets modern science. Each ingredient is meticulously selected to deliver effective skincare, unlocking nature’s transformative power for a radiant, healthy glow.
Purifying & Clarifying
Nimoli (Neem Seed)
A natural detoxifier that purifies skin, controls excess oil, and unclogs pores. Its antibacterial properties reduce breakouts and promote a clearer complexion.
Found In: Hydrating Saffron & Neem Gel Cleanser
Karanja (Indian Beech)
Renowned for its regenerative properties, it detoxifies skin, eliminates impurities, and protects against sun damage, preventing premature aging.
Found In: Antioxidant-Rich Hydrating Cleanser
Manjistha (Indian Madder)
Boosts hydration, reduces dark spots, and evens skin tone for a naturally radiant complexion.
Found In: Deep Nourishing Moisturizer
Brightening & Glow-Enhancing
Kesar (Saffron)
A powerful skin illuminator, it brightens, evens skin tone, and reduces dark spots while fighting wrinkles with potent antioxidants.
Found In: Antioxidant-Rich Hydrating Cleanser
Mukta Pishti (Pearl Powder)
Evens skin tone, controls sebum, and deeply hydrates for a luminous, youthful glow.
Found In: Age Defying 24K Gold & Bakuchiol Night Cream
Vitamin C (Orange Peel Extract)
High in antioxidants, it tightens pores, boosts hydration, and enhances skin’s elasticity.
Found In: Gentle Exfoliating Face Scrub
Hydration & Barrier Repair
Ghritkumari (Aloe Vera)
A hydration powerhouse, it protects against daily stress, regenerates skin, and restores moisture balance.
Found In: Deep Nourishing Moisturizer, Gentle Exfoliating Face Scrub
Hyaluronic Acid
Known as the ‘hydration reservoir,’ it locks in moisture, plumps skin, and minimizes fine lines.
Found In: Oil Balancing Sandalwood & Licorice Moisturizer
Tila (Sesame Seed Oil)
Deeply nourishes, locks in moisture, and provides natural sun protection.
Found In: Deep Nourishing Moisturizer
Anti-Aging & Regeneration
Bakuchiol Oil
A botanical retinol alternative that stimulates collagen, reduces wrinkles, and improves elasticity without irritation.
Found In: Youthful Glow Boosting Face Serum
24K Gold (Colloidal Gold)
Boosts collagen production, enhances circulation, and delivers essential nutrients for a youthful glow.
Found In: Youthful Glow Boosting Face Serum
Ashwagandha (Withania Somnifera)
Boosts skin elasticity, soothes irritation, and regulates hydration for a balanced complexion.
Found In: Deep Nourishing Moisturizer
Sun Protection & Antioxidant Defense
Yashad Bhasma (Zinc Oxide)
Acts as a mineral sunscreen, blocking UVA/UVB rays, absorbing excess oil, and preventing sun damage.
Found In: Natural Phytogenic Sun Protect, Astringent Anti-Acne Face Wash
Haldi (Turmeric)
A natural shield against UV damage, it reduces sunburn, brightens skin, and fights oxidative stress.
Found In: Natural Phytogenic Sun Protect
Patchouli (Pogostemon Cablin)
Enhances skin regeneration, prevents long-term sun damage, and locks in moisture.
Found In: Natural Phytogenic Sun Protect
Soothing & Balancing
Kewda (Screw Pine)
Calms irritated skin, reduces redness, and restores balance for a healthy glow.
Found In: Antioxidant-Rich Hydrating Cleanser
Khus (Vetiver)
Regulates oil production, tightens pores, and soothes sensitive skin for a velvety-smooth complexion.
Found In: Gentle Exfoliating Face Scrub
Shatavari (Asparagus Racemosus)
Supports skin cell regeneration, deeply hydrates, and balances oil production.
Found In: Deep Nourishing Moisturizer